KOL (Key Opinion Leaders) Mapping

Major resource to pharmaceutical companies who also provide counsel are KOLs (Key Opinion Leaders).

We at MarksMan can support companies by conducting “Physician’s Response Survey” or “Physician’s Perception Mapping” by collecting the data/estimates (disease to treatment), which gives an opportunity to introspect for the pharmaceutical companies about existing drug/drug combinations, possibilities for new drug/drug combinations and opportunity to establish a good rapport with the physicians.

These surveys are aimed to collect specific data from physicians such as signs, symptoms, epidemiology, tests and to identify gaps in diagnosis or treatment of a particular disease. Such estimates also can help to understand the Real World Evidence (RWE) of how satisfied the physician is about the existing diagnostic/treatment modalities.